of 1,000 surveyed consumers had abandoned a business after an unanswered call.
CallRail, 202502
( Unity product )
Missed call. Instant text. Lead still alive.
You cannot answer the phone while you are under a sink, on a roof or speaking with another customer. The system responds immediately, reassures the caller and keeps the opportunity moving until you are free.
Stop losing missed calls( Silence is expensive )
The caller is ready.
They are not waiting.
For plumbers and other urgent trades, the next search result is one tap away. An unanswered ring can be the exact moment a paid lead becomes somebody else's job.
of calls were answered on average across analysed home-service businesses, despite owners estimating 97%.
Service Direct call dataof surveyed homeowners said they rarely or never worked with a contractor who did not answer the first call.
Service Direct homeowner survey( Use your numbers )
What could missed calls be costing you?
This is a transparent estimate, not a promise. Adjust the inputs to match your business and see the potential annual revenue attached to calls you cannot answer.
Potential annual revenue at risk$84,2408 calls × 52 weeks × 45% × $450
( What is included )
Simple on the surface.
Serious underneath.
Instant acknowledgement
A useful, on-brand SMS lets the caller know they reached the right business within moments.
Simple lead capture
The customer can reply with the service, suburb and urgency so you return to a useful conversation.
Team notification
Your team sees the missed call and message context without relying on memory or a paper note.
Custom responses
Different messages can support urgent enquiries, after-hours calls and the services that matter most.
Human handover
Automation opens the conversation. You take over naturally when you are available.
Lead visibility
See which missed calls received a response and where follow-up is still required.
( How it comes together )
From useful idea
to working system.
Connect the number
We connect the workflow to the business number customers already use.
Write the response
We shape a short, human message around your business, service area and response expectations.
Route the lead
Replies and notifications reach the right person with enough context to act.
Test the handover
We check the full journey so it feels helpful rather than robotic.
Built for an outcome.
Not a feature list.
- Fewer valuable enquiries disappearing
- Faster first response while you stay on the tools
- More context before returning the call